[wire] stone Digital Marketing
Cartier: Interactive Historical Retrospective
In April 2012, luxury goods maker Cartier held an exclusive exhibition at the Cartier Mansion in New York to celebrate
the reissue of its legendary 70s era Aldo Cipullo-designed gold bracelets and rings. [wire] stone was hand-selected to build a centerpiece digital experience for this A-list only,
glitterati event. Working with a large, diverse team of partner and client contacts, [wire] stone's band of emerging
experience architects, designers, and creative technologists delivered an interactive historical retrospective of
iconic industrial-chic period jewelry featuring Cipullo’s best-known design, the Love bracelet. The solution was lauded by press and visitors alike,
piquing Cartier's interest in extending this type of memorable digital experience across its brand.
Given our affinity for the luxe life, [wire] stone will be eager to make the scene.